I often get asked this question: “How do you develop and/or get your business?” I rely heavily on my network. The power of the network is a powerful tool. Many people in business are not comfortable with networking and don’t realize its impact on growing their business or identifying business development opportunities. First, let’s define…

Comcast is certainly a major player within the communications industry,  While it’s known primarily for its cable and media-related services, it is committed to assisting entrepreneurs take their business concepts to the next level by launching an initiative called the Project StartUp Entrepreneur Forum. In fact, Detroit is one of three cities to be involved…

Focusing on Change:  Rebranding the City of Pontiac I recently had the opportunity to attend the City of Pontiac’s business conference.  The day featured presentations from the Mayor, business leaders and comments from several entrepreneurs. I was fortunate to have been invited to be one of the speakers. The conference was focused on Pontiac and…

It’s that time of the year! With May and June upon us, the graduation season is here for some and right around the corner for many college students. Joyful families will celebrate the educational feats of their star students and graduates will ponder their future. However, as the celebrations slow and ride off into the…

As we continue the journey of discussing key components of a strategic marketing plan, let’s focus on the Mission statement. In recent blog posts, we reviewed a 30-thousand level recap of the plan and last month we focused on creating an effective vision for your company. Many businesses think about the vision, but not the…

You’ve heard the phrase “paradigm shift” or “shifting your paradigm”. Sometimes, it’s easy to fall into a comfort zone where things become routine or you’re just not feeling challenged. However, the shifting your paradigm can lead you down a path you never was thought possible. Many entrepreneurs have shifted their paradigms–which, is why they may…

The process of strategic planning your marketing strategy can sometimes be an overwhelming activity, regardless of the size of the business. Trying to understand a vision statement from a mission statement, or brand positioning relative to your customer profile can be confusing and seemingly, contradictory at times. Beginning in June 2014, Mark Lee, Founder &…

“Would you ever buy yourself?” “And if so, why?” I’ve had the opportunity of working with a CEO and started the conversation with that simple question. Initially, she was perplexed. However, it forced her to think introspectively about herself, her business and ultimately, how to position herself internally and externally. And that’s a question normally…

Starting a business is no easy task. There are many challenges–from, developing an idea, supporting it with a plan (resources) and having an effective implementation plan. Along the way, there are many challenges and obstacles which need to be overcome and effectively managed. Detroit-native, Brian L. Clark, is witness to the challenges of a starting…

I was born in Detroit and grew up in the city during the 60’s and 70’s and have been in the metro area periodically throughout my adult life–with exceptions because of my career. After listening to the Mayor’s state of the City Address, here are my thoughts on its past, present and future. Past My…